Tag Archive | "Online Recruitment"

With the hiring market showing signs of life and the war for talent heating up, it was time to turn the tables for an honest look at the top lies recruiters tell candidates. Obviously, these statements are often true and crucially important when communicating with candidates. Most recruiters are honest and upfront with job seekers. Largely caring and committed, recruiters really care about every candidate. The bad news is that many of the most common put offs, while usually well-intentioned and largely innocuous, are as integrated with the recruiting process as applicant tracking systems. The good news? Avoiding these “worst practices” instantly translates into observing best practices, an improved candidate experience and an easy win for your employment brand.

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I have come across certain people who have tweeted nothing but their offerings and wares. Recruiters, you’re as guilty as anyone – I get that you’re posting a job, but why not at least attempt to converse with someone who may be a candidate rather than turn everything you post into a classifieds section? I don’t get it. Why are you on social media if you clearly don’t want to be social? Because that, my friend, is not social media. That’s advertising. And it’s frowned upon.

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Mobile is an opportunity to differentiate; but more than that, it’s a transformation to our professional world that we can no longer ignore. Just as the internet changed the way we attracted candidates from newsprint to online; the mobile phone is revolutionizing the way employers must market to candidates. Close to 80% of job seekers use mobile applications to look for a job and quite frankly, the stats on speed and retention of mobile recruitment messages by candidates vs. traditional recruiting methods is stunning.

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Your smartphone is always with you, and recruiters know that. That’s why growing numbers of them are utilizing mobile technologies to recruit and vet job candidates. Utilizing mobile technology in the hiring process can make the application and interview process move along much more quickly, says Erin Peterson, recruitment outsourcing practice leader with Aon Hewitt, a global leader in human capital consulting and outsourcing solutions.

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Diversity plays a significant role in how we approach hiring, much like social media. Which makes it odd that diversity compliance is one of the biggest concerns of HR professionals about using social media for recruiting. Sure, you can see the candidate’s picture on their profile, but that’s no different than being able to see them face-to-face at diversity hiring events. Neither is the outcome, as the call to action for both recruiters in real life and online must be to drive online applications to ensure compliance.

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If you’re paying attention to the social recruiting conversation, you’re probably already familiar with the concept of talent communities, which have emerged as one of the industry’s hottest topics in 2011. We so often get wrapped up in debating the definition that we often forget to explore the tangible benefits and actionable solutions talent communities represent for HR and recruiting professionals. Creating a talent community can not only help acquire top talent, streamline hiring processes and cut recruiting costs externally, but also functions as a great employee engagement and communications tool.

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I was born and raised on the Northwest side of Chicago. I’m supposed to be an expert in meat in a tube—along with The Cubs, Michael Jordan, and Al Capone—but I chose a different path. I am a Human Resources consultant. I should have picked sausage. So it makes sense that I was asked to host the upcoming #TNL National Recruiting Conference on December 5 in Aurora, Illinois.

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In recruiting, like real estate, success comes down to three words: “location, location, location.” Considerations like commuting and relocation have always played a critical role in the recruitment process; with the rise of location-based services like Foursquare, recruiters and talent organizations have a new weapon for winning the war for talent. At the upcoming Talent Net Live (#TNL) event in Chicago, I’ll be partnering with Craig Fisher to speak about the use of these location-based social media tools, providing some background and examples of location based best practices and how these emerging technologies can be effectively integrated into the hiring process and your current HR strategies.

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The Veterans Virtual Career Fair will run from November 14 to 18. If you’re a vet, register today. All you have to do is sign up, post your resume, and start visiting the virtual “booths” of employers. Each booth will have information about the employer and the jobs available, and there will be opportunities to speak with recruiters right at the event. From your computer, you’ll be able to communicate and engage with job exhibitors and attendees in a virtual environment. As long as you have Internet access, you’ll be able to participate.

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